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Why I Chose to Attend a Women’s College

Despite the fact that school affirmations have gotten progressively serious, not all universities are seeing an expansion in applications.La...

Wednesday, December 25, 2019

Laughter Is A Part Of The Envious Human Experience

Laughter is a part of the envious human experience we as beings have. It is undoubtedly one of the things that make living worthwhile. In fact, according to Matthew Hurley and his fellow associates, â€Å"a large portion, in any case, of people’s time is spent attempting to get each other to laugh† (Hurley, Dennett, and Adams Jr.). Laughing has a way of offering relaxation like nothing else does. It has the power to unconsciously change any situation into a good one just as soon as it starts. It definitely has the potential to take over you and there are millions of reasons to laugh. Every laugh is as unique as the individual displaying it, yet the possible benefits remain the same. The effects of laughter has been studied time and time again†¦show more content†¦Although it does not seem as credible, King Solomon, Plato, the ancient greek physicians, and others of great influence all took an interest in what seemed to be an obscure and preposterous idea in the years to come. Not to mention, studies and history both has proven that laughter has risen through mockery in the medical setting, in terms of health and prevention, more than enough times to grab the attention of the medical world permanently. Just as an apple a day will keep the doctor away, laughing for awhile will grant you more days with a smile. Laughter has the ability to give our immune system a much needed boost allowing it to continue fighting off infections and sickness. When we laugh, we send an ok signal that triggers an increase in disease fighting antibodies. This benefits immune function regulation cells, as well as, special cells with the task of seeking out and destroying viral and tumor cells. Neuropeptides and T cells that help fight off infections are also given a boost (Laughter is No Joke!). Laughter may even compare to a proper diet and exercise when it comes to keeping you healthy and disease free. That’s according to Dr. Lee Berk, who has spent nearly three decades studying the ways the aftershocks of a good laugh ripple through your brain and body (Heid). Have you ever been in pain

Monday, December 16, 2019

How Do The Neolithic And Paleolithic Revolutions Differ

Essential Questions: Chapter One Write a response to each of the following questions and / statements. Your responses must be written in complete sentences and should demonstrate an understanding of the course content. 1. How do the Neolithic and Paleolithic Revolutions differ? Ultimately, the Neolithic Revolution advanced society past the basic Paleolithic era, forming a new type of living. The culture introduced in the Neolithic Revolution moved beyond nomadic styles of living and introduced agriculture, which allowed tribes to settle down and form communities. Through the different type of living, new concepts and culture formed: the concept of private property was introduced, which advanced society greatly. 2. What impact does the surplus production of agriculture have on societies? If societies are able to not only create a constant food supply, but also have a surplus of food, it allows them to begin specializing labor onto areas other than farming. The focus may still be on farming however select amounts of people can now specialize on other things like building tools, architecture, science, etc. This creates a tremendous impact because it allows the civilization to advance in areas other than growth. New ideas can make the society more efficient and quickly increase the carrying capacity. 3. What controversy exists over the use of the term civilization? The term civilization has acquired a controversy because of the connotations it has adapted to carry. AShow MoreRelatedPaleolithic vs Neolithic Cc Essay766 Words   |  4 Pages one being the Stone Age. During the Stone Age there were two major subdivisions, the Paleolithic and Neolithic periods. The Paleolithic, which lasted until about 10,000 years ago, had a significant separating factor from the Neolithic, ending in 2000 B.C.E. This factor was the way in which the people in these periods acquired food. The Paleolithic people hunted and gathered their food while the Neolithic people produced their own food by agriculture. These two different styles of obtainingRead MoreEarly Expression Of Religious Art1597 Words   |  7 Pagesfacilitate thorough drying and firing. The firing process most likely resembled that used today in Nigeria, in which the pieces are covered with grass, twigs, and leaves and burned for several hours. China Early forms of art in China are from the Neolithic Yangshao culture, which dates back to the 6th millennium BC. Archeological findings have revealed that the Yangshao made pottery; early ceramics were unpainted and most often cord-marked. The first decorations were fish and human faces, but theseRead MoreThe Birth of Civilization18947 Words   |  76 Pages page 5 HOW DID control over water resources influence early Middle Eastern civilizations? ANCIENT NEAR EASTERN EMPIRES page 14 HOW DID conquest and trade shape early empires in the Near East? EARLY INDIAN CIVILIZATION page 16 WHAT INFLUENCES did the first Indus valley civilization have on later Indian religious and social practices? EARLY CHINESE CIVILIZATION page 23 WHY DID large territorial states arise in ancient China? THE RISE OF CIVILIZATION IN THE AMERICAS page 27 HOW DID agricultureRead MoreThe Evolution Of Human Beings2346 Words   |  10 PagesHuman beings have attributes that differ them from other primates †¢ Ex. Better grip because of thumb, high sexual drive, are able to confide in both plants and animals as their source of energy, facial expressions, etc. †¢ Homo Erectus – Came about 500,000 - 750,000 years ago (less apelike; spread throughout Africa, Asia, and Europe) †¢ Homo sapiens sapiens – Of which we are descended from, came to be 120,000 years ago, in Africa. − Ideas improved in the Paleolithic period †¢ Rituals were held and caveRead MoreArchaeology Notes19985 Words   |  80 Pagesextracted from the fossils. A fossil without its context is almost useless because there is no way of assessing how old it is, what kind of environment it lived in, what other animals it might have lived around it. In order to answer the above issues, geology is applied. It is the study of the earth, which allows us to understand the preservation, age, and environment in which fossils are found. HOW TO BECOME A FOSSIL In reality very few living things become fossils. Not only does a minute fraction of living

Sunday, December 8, 2019

Market Segmentation Conceptual and Methodological

Question: Discuss about the Market Segmentation for Conceptual and Methodological. Answer: Introduction: Honeywell International, Inc. is a US based conglomerate company, which is operating in a number of markets and with number of service offerings. This particular report is discussing Honeywell Building Solutions and the market and demand situation of the company in Australia. As per the company website, the company is providing solutions to the business and consumers since 1962 (Honeywell 2016). In Honeywell Building Solutions, the company focuses to design, implement and support cost- effective building solutions to the consumers. It provides energy efficiency and security in constructions and communities. As mentioned in the organization website, Smart grid, micro grid and on-site power generation, integrated security, building controls, automation, and management, system service, maintenance and optimization, and smart building are examples of the technologies produced by the HBS business unit (Honeywell 2016). With sustainable, flexible, scalable and long-term solutions, Honeywel l Building Solutions provides increased productivity, reduced operational cost, and safe working environment to the buildings (Honeywell, 2016). The company is globally respected for its dedication to the innovation. According to the last published report, the net income of the company was US$4.768 billion in 2015 (Honeywell, 2016). Consumption patterns: The company serves the building industry worldwide. As mentioned in the company website the organization provides construction solutions to the investors too. Thus, it can easily be speculated that this particular segment of Honeywell is slowly but consistently capturing the market in the construction and Intelligent Building Management Systems market. As opined by Votano and Sunindijo (2014) with the changes in the environmental laws in the construction sector, the demand of the energy efficient grids of the Building Energy Management Systems are gradually increasing. With the changes in the governmental regulation the business of the energy efficient sectors can be fluctuated, but in the modern world of technology and the international growth of the aged population will increase the market share of the company. Market segmentation: Honeywell shares a huge portion in the consumer segment. As mentioned by Hjort et al. (2013) identifying the right potential customers is essential for creating a successful business and increase the profit count. Here, the consumers can be segmented in the following ways: Geographic: The organization is operating in the international market. However, the customers of the urban and commercially developed areas can be cited as the potential customers. Demographic: As mentioned by Wedel and Kamakura (2012) the demographic segmentation focuses on the market division according to the age, gender, income, education, ethnicity, marital status, education, household (or business), size, length of residence, type of residence, profession/Occupation of the customers. Age: The aged people will need smart home equipments. Profession/Occupation: The main customers of the selected company are the building construction companies. However, the general customers from any profession or the business organizations can be the customers of this company. Psychographic: The customers who are environmentally conscious and keeps eye on the safety and security issues can b identified as the potential customers. Moreover, the business owners who are conscious about the legal challenges in the safety, sustainability and the environmental issues will be the target customer of the company. Behavioural: The customers are business houses who are not much price sensitive. However, quality is an issue over here. Moreover, the modern and technology oriented people will love to install these products. Value oriented: The Building energy management system (IBEMS) providers, Investor community, Commercial building automation system (CBAS) vendors Lighting controls manufacturers electronic companies, Commercial real estate (CRE) providers Corporate energy and sustainability executives and the Government agencies will and the solution service of the selected company (Biswas 2014). Buying pattern: If the buying pattern of the customers can be examined it can be noted that the organizations mainly creates strategic alliance to the company. As mentioned by Khalfan et al. (2015) in the IBMS market, the construction houses make deals to the IBMS companies for the installation of building solution equipments for their construction projects. On the other hand, direct deals are also done with the customers for the installation of the security systems and other offerings. As mentioned by Kibert (2016) the political and legal scenario of the country as well as the international market, the installation of the security equipments and the energy efficient grids are one of the major legal regulations in the construction companies. Hence, as opined by McGeorge and Zou (2012) it can be stated that the decision-making unit for the purchase of the product offerings of the company is the industry itself. While buying the products of Honeywell Building Solutions, the customers can switch for alternatives. As mentioned by Azzi et al. (2015) the company has number of competitors which can serve as the alternates for the company. Here, the name of the General Electric, Johnson Controls and BAE Systems can be mentioned. Moreover, in the process of buying the product offering the customers can examine the alternates like quality, price, brand name and many more. The company website can be served as the information source for the customers. Moreover, the advertisements, neighbors, word of mouth can be served as the source of information. Finally, the price, quality and the existing knowledge i.e. the brand name will influence the buying pattern of the customers in this market. Environmental Impacts on Demand: The macro environmental factors are one of the major variables that have a hug influence on the demand pattern. For identifying, the environmental impacts on the demand a PESTL analysis can b done. As mentioned by Kolios, and Read (2013) a PSTLE analysis provides a clear picture about the political, social, technological and economic trend in a certain market that is being influential in the operation of the organization. Political: With the integration to the Kiyoto protocol, Australia and many other countries are now creating laws regarding the installation of Building Energy Management Systems within the construction projects. The government is providing legal incentives to the organizations which compiling to the norms. Economic: The economic slowdown in the international as well as the domestic market has affected the construction industry in Australia. However, as mentioned by Votano and Sunindijo (2014) the economy of the country is strong and the strong FDI flow is enriching the construction market. Social: As mentioned by Biswas (2014) the growth of population in the last decade, has expanded the market potential for the construction company. It is being helpful in creating demand for the solution offering of the selected company. Moreover, as opined by Azzi et al. (2015) the consistent growth of urbanization and the aging population is crating demand for the smart buildings. Technological: With the recent innovation and improvement in the technologies used in the construction industries, the companies are now able to provide energy efficient buildings to the customers. As mentioned by Khalfan t al. (2015) the new trend of BEMS or the Building Energy Management Systems in the contraction industry of developed countries like Australia and Japan, the company is now on the verge of experiencing a huge level of success in those markets. Legal: As opined by Hojjati and Khodakarami (2016) with the increased concern for the environmental issues the countries like Australia is creating laws which are making it obligatory for the construction companies to install energy efficient solutions to their buildings. Moreover, as described by Kibert (2016) the Australian government has strict laws regarding the employee safety. Hence, it is crating demand for the safety solutions of the selected company. Porters five forces: As described by E. Dobbs (2014) Porters five forces model examines the competitive rivalry and the companys position in the market. With the variables like Consumers bargaining power, bargaining power of suppliers, threat of Substitutes, threat to new entrants and the competitive rivalry in the existing market, the competitive situation can be analyzed. Here, in this report the consumers bargaining power has been discussed with the aim of exploring the buyers power in the market. The Bargaining Power of Customers: As the company is operating in providing green and energy efficient solutions to the construction houses and the investors, the bargaining power of the consumers can be detected as low. With the increased regulation in the construction markets for the installation and management of energy efficient power grids and other equipments, the customers the gradually being dependent on the service offering of the company (Asadullah and Celik 2016). Moreover, the Australian government has strict rules for the companies to provide safe and secure working environment to the employees. It has pushed the business organizations to install security management equipments. Thus, it can be claimed that the products of the company is important for the customers and they cannot ignore the offerings of the company. Blue ocean strategy: The blue ocean strategy talks about creating new market and demand for obtaining competitive advantage. As opined by Kim and Mauborgne (2014) for formulating a blue ocean strategy it is needed to reconstruct the market boundaries by the company. To achieve this goal, the companies can use six different paths like, looking across the alternative industry, looking across the strategic groups within industries, looking across the chain of buyers, looking across the complimentary products and the service offerings, looking across the functional and emotional appeal and looking across the time. Here, to discuss the demand conditions, the writer has discussed the third, fourth and fifth paths for reconstruction of the market boundaries. Buyer Group: In the context of the market, in which the selected company is operating, the chain of buyers are two to three stags. As mentioned by Yamagata and Seya (2013) in the building solutions market, the chain of buyers starts from influencers to purchasers to users. As per the company report, the organization is now focusing mainly on the purchasers. As the company deals with the construction companies to provide building solutions, it mainly focuses on the purchasers (Honeywell, 2016). However, in few cases, the company interacts with the influencers like the investor group or the users like the individual customers. As mentioned by Hojjati and Khodakarami (2016) shifting from purchaser to buyer will create brand value but it will not be much profitable for the company, as it will not collect a significant number of businesses. However, if the organization focuses on the influencers like the investor groups of the official bodies and corporate sustainable officers, it will be profitable t o the company. Complementary Product: The product offerings of the company are being used in the buildings for energy efficient, security and sustainability solutions. The pain of the customers can be identified as reducing the operation cost, increasing the employee outcome and improving building efficiency. By reducing the price and products that will be IoT (Internet of Things) based, the efficiency will be increased and cost will be reduced. Functional-emotional orientation: The company is now operating in the functional sector. The organization offering does not have an emotional appeal too the customers. Hence, it is needed for the company to compete on the emotional field. With the functionality, the organization needs to make the customers feel that the products will keep their employees and families safe. They need to feel that with the products they will be able to avoid the legal constrains (Hojjati and Khodakarami 2016). The three tiers of non-customers: Here, the soon-to-be non-customers are the influencers. They will try to eliminate the purchaser and deal with the company for cost benefit. The refusing customers are the ones who try to avoid the smart technologies in their buildings (Hjort et al. 2013). With advertisements, they can be attracted to the brand and finally the non-customers are the potential buyers in the rural sector. By lowering down the price and advertisements this group can be attracted. Buyer Utility: To create buyer utility, the organization will make the offerings simple and user friendly. The products will provide convenience that was not experienced by the customer before, like the IoT management (Yamagata and Seya 2013). With innovative power usage, technique the risk can be reduced. The company can also opt for colourful devices. Last but most essentially, the energy saving characteristics of the devices will create a hug buyer utility. Conclusion: In conclusion, it can be said that the recent macro environmental trend is helping the company to retain this place in the Australian market. Moreover, it can be speculated that by obtaining a blue ocean strategy the company will be successful in the new market as the offerings of the company is a requirement for both the users and the influencers. In the coming future the company can experience a good growth as the construction industry seeking to obtain strategies for energy conservation and cost reduction. References: Asadullah, M. and Celik, A.R., 2016. An Effective Approach to Build Smart Building Based on Internet of Things (IoT). Azzi, M., Duc, H. and Ha, Q.P., 2015. Toward sustainable energy usage in the power generation and construction sectorsa case study of Australia.Automation in Construction,59, pp.122-127. Biswas, W.K., 2014. Carbon footprint and embodied energy assessment of a civil works program in a residential estate of Western Australia.The International Journal of Life Cycle Assessment,19(4), pp.732-744. Dobbs, M., 2014. Guidelines for applying Porter's five forces framework: a set of industry analysis templates.Competitiveness Review,24(1), pp.32-45. Hjort, K., Lantz, B., Ericsson, D. and Gattorna, J., 2013. Customer segmentation based on buying and returning behaviour.International Journal of Physical Distribution Logistics Management,43(10), pp.852-865. Hojjati, S.N. and Khodakarami, M., 2016. Evaluation of Factors Affecting the Adoption of Smart Buildings Using the Technology Acceptance Model.International Journal of Advanced Networking and Applications,7(6), p.2936. Honeywell. 2016.Honeywell. [online] Available at: https://www.honeywell.com/ [Accessed 27 Sep. 2016]. Khalfan, M., Noor, M.A., Maqsood, T., Alshanbri, N. and Sagoo, A., 2015. Perceptions towards Sustainable Construction amongst Construction Contractors in State of Victoria, Australia'.Journal of Economics, Business and Management,3(10), pp.940-947. Kibert, C.J., 2016.Sustainable construction: green building design and delivery. John Wiley Sons. Kim, W.C. and Mauborgne, R., 2014.Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant. Harvard Business Review Press. Kolios, A. and Read, G., 2013. A political, economic, social, technology, legal and environmental (PESTLE) approach for risk identification of the tidal industry in the United Kingdom.Energies,6(10), pp.5023-5045. Leeland, S., Shen, P., Holaso, A., Helzer, E., Clinger, K., Lalli, M., Frost, R.C., Kong, S., Gustafsson, N. and Baranauskas, J.M., Honeywell International Inc., 2015.Building control device. U.S. Patent D743,349. McGeorge, D. and Zou, P.X., 2012.Construction management: New directions. John Wiley Sons. Votano, S. and Sunindijo, R.Y., 2014. Client safety roles in small and medium construction projects in Australia.Journal of Construction Engineering and Management,140(9), p.04014045. Wedel, M. and Kamakura, W.A., 2012.Market segmentation: Conceptual and methodological foundations(Vol. 8). Springer Science Business Media. Yamagata, Y. and Seya, H., 2013. Simulating a future smart city: An integrated land use-energy model.Applied Energy,112, pp.1466-1474.

Sunday, December 1, 2019

The Growing Threat Of Computer Crime Essays - Cybercrime

The Growing Threat Of Computer Crime Running head: THE GROWING THREAT OF COMPUTER CRIME The Growing Threat of Computer Crime Diana Ritter Baker College of Cadillac May 9, 2001 Abstract Computers have been used for most kinds of crime, including fraud, theft, larceny, embezzlement, burglary, sabotage, espionage, murder, and forgery, since the first cases were reported in 1958. One study of 1,500 computer crimes established that most of them were committed by trusted computer users within businesses; persons with the requisite skills, knowledge, access, and resources. With the arrival of personal computers to manipulate information and access computers by telephone, increasing numbers of crimes--electronic trespassing, copyrighted-information piracy, vandalism--have been committed by computer hobbyists, known as hackers, who display a high level of technical expertise. For many years, the term hacker defined someone who was a wizard with computers and programming. It was a challenge to all hackers, and an honor to be considered a hacker. But when a few hackers began to use their skills to break into private computer systems and steal money, or interfere with the syst em's operations, the word acquired its current negative meaning. With the growing use of computers and the increase in computer crimes, early detection, deterring computer crimes, and new laws regulating and punishing these computer crimes are necessary. Without it, chaos will be the end result. The Growing Threat of Computer Crime Do you think your companys computer systems are secure? Think again. Billions of dollars in losses have already been discovered due to computer crimes. Billions more have gone undetected. Trillions more will be stolen, most without detection, by the emerging master criminal of the twenty first century --The computer crime offender. Whats worse yet is that anyone with a computer can become a computer criminal. Crimes such as embezzlement, fraud and money laundering are not new. However, each of these crimes now has a new partner in crime-the computer. Crimes that have become unique due to the availability and widespread use of computers include: a. unauthorized use, access, modification, copying, and destruction of software or data; b. theft of money by altering computer records of theft of computer time; c. theft or destruction of hardware; d. use or conspiracy to use computer resources to commit a felony; e. intent to obtain information or tangible property, illegally through use of the computer. (Fraud Survey Results, 1993) Although incidents in this second category of crimes do present a serious problem, embezzlement is by far the major threat to small businesses. This is evident by the frequency of reports in the local media. Cash is the most vulnerable asset as it is the easiest for the perpetrator to convert to personal use. Firms most vulnerable to theft of money are firms that must rely on one individual to perform the duties of office manager and bookkeeper. Having more than one employee in the office provides an opportunity to effect certain internal controls, particularly separation of duties. Small business owners should review their insurance coverage for employee dishonesty. While there are no standards to determine precisely the amount of coverage necessary, the marginal cost of adding an extra $1,000 of coverage decreases as the coverage increases. A business owner should consult with an insurance agent and err on the side of caution, just to be safe. Although theft of money is a major subject when speaking of computer crime, there are also many other areas to be concerned about. Some of the computer crimes for the 21st century will include: Communication crimes (cellular theft and telephone fraud). Low-tech thieves in airports and bus terminals use binoculars to steal calling card access numbers. Thieves will park their vans along busy interstate highways and use specialized equipment to steal cellular telephone access codes from the air. This is just the tip of the iceberg. Business. Most banking today is done by electronic impulse. Therefore, access to business computers equals access to money (and lots of it). Convicted computer hacker, John Lee, a founder of the infamous Masters of Deception hacker group stated that he could change credit card records and bank balances, get free limousines, airplane tickets, and hotel rooms (without anyone being billed), change utility and rent rates, distribute computer software programs free to all over the internet, and easily obtain